Adsum is an American clothing company focused on high quality manufacturing and design. They make products inspired by the cities and countryside of the American Northeast. The result is a unique interpretation of traditional men's staples with a mix of technical outerwear and sportswear.
Working with the Creative Director, I assisted in the art direction and buildout of blog posts for the e-commerce site, and email marketing newsletters adhering to brand and style guidelines. I also retouched product imagery for product details pages.